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Consumer Product Reviews

18 March 2020 16 May 2020
  • Affiliate

Annual revenues


Annual profit



x 2.7

Asking price


For sale is a high-growth content business in the consumer products niche with more than 1M page views over the LTM.

Launched in 2019, the business has seen rapid growth by providing informative buying guides, product reviews, and posts on a variety of innovative household appliances. With more than 190 articles covering home decor, kitchen, and beverages, the business has quickly become a growing authority in the space.

The business has secured a foothold in the continuously expanding household appliances market. With this lucrative niche predicted to grow at a c.5.4% CAGR over the 2018 to 2025 period to reach more than $763 billion in annual sales by 2025, the business offers direct access to a large and incredibly profitable target market of consumers.

With a vast content library and an average word length of over 3,600 words per article, the site has built up an impressive organic search presence. This is well-reflected in the keyword rankings, with the site ranking for c.50,000 keywords, including ranking first on the results page for numerous high-volume search terms such as ‘best robot vacuum’ and ‘best hand held vacuum’.

The business presents a great opportunity for a new owner looking to take over a profitable and low-maintenance content business with steadily-growing traffic and a firm foothold in an evergreen niche.

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