Sell your business

Decorations

24 December 2018
  • Ecommerce

Annual revenues

$460,812

Annual profit

$197,916

Multiplier

x 3.0

Asking price

$593,746

Summary:

This listing is for an Amazon FBM, ecommerce, and wholesale business created in April 2010 in the decorations niche. The business sells customizable artwork and has about 60k different SKUs. In addition to doing FBM, Amazon buys product in bulk without the option to return and sells it themselves. The business has year-on-year growth, is trademarked, and is registered with Amazon’s Brand Registry 2.0.

The Seller spends about an hour or two every day on the business, but this isn’t necessary to run it. They spend their time checking in on the staff and working on new ways to grow the business. The business has three employees who handle customer service, product design/creation, listing creation, and fulfillment. While currently a local business, the Seller feels it can be moved if desired by the Buyer. The employees are all aware of the sale and are willing to stay on board with the Buyer.

The business receives traffic primarily through Google organic. They have over 3k newsletter subscribers and about 17k past customers that they send promotional updates to. There are Facebook and Instagram accounts with about 1.6k and 2.9k followers respectively that don’t contribute much to traffic. Content has been outsourced in the past, but the Seller feels it is an opportunity for the Buyer to improve.

* The business is seasonal with recurring large orders from Amazon during February and November. The dips in January and October are due to the Seller hiring temporary staff to meet the demands of the following months.

* Sales channels for this business include Amazon Vendor, Amazon Seller, BigCommerce, Wayfair, and Jet.

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