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SaaS – B2B & B2C Financial Options Analytics Software

31 March 2020
  • Saas

Annual revenues


Annual profit



x 3.33

Asking price


For sale is an authoritative B2B and B2C SaaS business in the trading software niche covering every major option exchange in the U.S.

Launched in 2018, the business delivers a market-leading software for traders looking to detect unusual stock option activity, for example irregularities in option trading size or daily volume. With real-time data analytics, live email alerts, a personalized watchlist, and market sentiment analysis, the business has quickly found market fit by providing a best in class service to its loyal userbase.

With a clear data-led focus and unique functionality, the business has carved out a foothold in the relatively recession-proof online trading platform market. As the global online trading platform market continues to grow, projected to rise at a CAGR of 4.9% and surpass $21.8 billion in size by the end of 2025, the business is optimally-placed to benefit from these shifting trends.

The business’ extensive option-trading functionality and alerts have helped the business scale at an impressive rate. Over the period 2017 to 2019, revenues have expanded at a CAGR of c.149% and continue to rise into 2020. With a steadily growing customer base and a high LTV of c.$500 throughout the LTM, the business now generates c.$9,700 in MRR.

The business itself operates with a lean and simple cost structure. This has allowed for high net margins of c.78% throughout the LTM. With attractive unit economics, a scalable cost structure, and strong cash flows, the business offers plenty of resources for a new owner to invest in growth.

This is a great acquisition opportunity for a new owner looking to take over a scalable SaaS business with a clear value proposition and a large addressable market consisting of both B2B and B2C users. With extensive functionality, a history of growth, and favorable unit economics, a new owner will be immediately set up for success.

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